Beautiful emails. And your customers come back

The email editor for salons, practices and studios: design emails, obtain consent properly and win back regular customers. In a calm workspace.

No payment details needed · cancel monthly · servers in the EU

// Overview

Your customer emails, clear and in your hands

Choose a template, swap text and image, send a test email, send it out. paloma. guides you, without the technical stuff, through everything a good email needs.

  • Placeholder
  • Tags
  • Test email
  • Unsubscribe link

Sending at a glance

Choose recipients by tags, address them by first name and follow sending live. paloma. only writes to contacts who have agreed.

  • Drag & drop
  • General styles
  • Mobile preview

Editor with ready-made blocks

Text, image, banner, carousel, countdown and more: drag blocks, adjust, done. Before sending, you check the email with a test email in your real inbox.

// Features

What makes paloma special

Built for businesses that know their customers personally and have no time for marketing software.

01

Your brand in every email

General styles set the font and colours once. New templates use your studio name and booking link.

02

Contacts without double entry

Import a CSV from any software or sync with cita., including visits and last appointment.

03

Modules and versions

Save successful sections as a module and reuse them. Earlier versions of a template remain available.

04

Consent included

Double opt-in, unsubscribe link and a record of every consent. Imported customers only receive marketing after confirming.

// Occasions

Six reasons to get in touch with customers

paloma. has a ready-made template for five of them. The subject lines are examples and can be changed freely.

Lovely to have seen you, Anna.

Welcome after the first visit

Thanks new customers and invites them to their next appointment.

Our autumn care weeks are starting.

Seasonal promotion

Autumn care weeks with four offers and a promotion period.

Happy birthday, Anna! A little gift from us.

Birthday greeting

Personal greeting with a voucher for the next visit.

Anna, we miss you.

We miss you

Brings back customers who haven't visited for a while – with an incentive.

News from the studio and free appointments in November.

Monthly newsletter

News, a care tip and a note about free appointments.

Your own occasion, your own words.

Blank email

Start with an empty canvas and build from all the blocks.

// At a glance

Everything you need for loyal customers

You can see who has agreed, when someone last visited and how far sending has progressed.

Consents at a glance

Every contact has a clear status. You send confirmation emails with one click.

Visits from cita.

With cita., the number of visits and last appointment appear directly on the contact. So you can find who you haven't seen for a long time.

Follow sending live

paloma. sends in small batches and shows you at any time how far sending has progressed.

Figures and names in the illustrations are sample data.

15
Block types in the editor, from text to countdown
5
ready-made templates for typical occasions
100 %
of campaigns only go to confirmed contacts
14 days
free trial, no payment details

// Connection

Connected to what you already use

Customers come from cita. or via CSV from any other software. Finished emails go straight out or as HTML to wherever you need them.

cita.CSV importDouble opt-inForm blockSending by emailBooking linkHTML exportSocial profiles

// Pricing

Start simple, grow with you

Start

€23.99/ month

+ VAT · cancel monthly · with annual payment 2 months free

  • Up to 1,000 contacts
  • 5,000 emails per month
  • Email editor with all blocks
  • Contacts with double opt-in
  • Test emails and HTML export
Try free for 14 days

Plus

Recommended

€44.49/ month

+ VAT · cancel monthly · with annual payment 2 months free

  • Up to 10,000 contacts
  • 50,000 emails per month
  • Everything in Start
  • Workflows and reports (when available)
Try free for 14 days

Already on cita.? From Duo, paloma. is available at the combined price from €14.49 per month, with customer sync.

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