- Placeholder
- Tags
- Test email
- Unsubscribe link
Sending at a glance
Choose recipients by tags, address them by first name and follow sending live. paloma. only writes to contacts who have agreed.
The email editor for salons, practices and studios: design emails, obtain consent properly and win back regular customers. In a calm workspace.
No payment details needed · cancel monthly · servers in the EU
// Overview
Choose a template, swap text and image, send a test email, send it out. paloma. guides you, without the technical stuff, through everything a good email needs.
Choose recipients by tags, address them by first name and follow sending live. paloma. only writes to contacts who have agreed.
Text, image, banner, carousel, countdown and more: drag blocks, adjust, done. Before sending, you check the email with a test email in your real inbox.
// Features
Built for businesses that know their customers personally and have no time for marketing software.
General styles set the font and colours once. New templates use your studio name and booking link.
Import a CSV from any software or sync with cita., including visits and last appointment.
Save successful sections as a module and reuse them. Earlier versions of a template remain available.
Double opt-in, unsubscribe link and a record of every consent. Imported customers only receive marketing after confirming.
// Occasions
paloma. has a ready-made template for five of them. The subject lines are examples and can be changed freely.
Lovely to have seen you, Anna.
Welcome after the first visit
Thanks new customers and invites them to their next appointment.
Our autumn care weeks are starting.
Seasonal promotion
Autumn care weeks with four offers and a promotion period.
Happy birthday, Anna! A little gift from us.
Birthday greeting
Personal greeting with a voucher for the next visit.
Anna, we miss you.
We miss you
Brings back customers who haven't visited for a while – with an incentive.
News from the studio and free appointments in November.
Monthly newsletter
News, a care tip and a note about free appointments.
Your own occasion, your own words.
Blank email
Start with an empty canvas and build from all the blocks.
// At a glance
You can see who has agreed, when someone last visited and how far sending has progressed.
Every contact has a clear status. You send confirmation emails with one click.
With cita., the number of visits and last appointment appear directly on the contact. So you can find who you haven't seen for a long time.
paloma. sends in small batches and shows you at any time how far sending has progressed.
Figures and names in the illustrations are sample data.

// Connection
Customers come from cita. or via CSV from any other software. Finished emails go straight out or as HTML to wherever you need them.
// Pricing
€23.99/ month
+ VAT · cancel monthly · with annual payment 2 months free
€44.49/ month
+ VAT · cancel monthly · with annual payment 2 months free
Already on cita.? From Duo, paloma. is available at the combined price from €14.49 per month, with customer sync.
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